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Photos from Reebok Shot

Recently we did a job for McGarry Bowen, Reebok and Smuggler’s Henry-Alex Rubin. It was like having old friends around with a camera. Henry, Drew and Lentini are a tight-knit unit and it was an absolute pleasure and joy to work with them.

This job was tailor-made for Henry’s oeuvre of stylish verite. the faces creased in effort were real, the situations were not those of supreme athletes, but of fit people doing what they love and Reebok have done a marvellous job of tapping into this.

Straddling the worlds of fashion, music and sport performance is a difficult job to convey and everyone involved did a masterful job.

Here are some pics from a couple of the days…